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How to drive UX with interactive storytelling

May 23, 2016

Some stories simply can’t be fully conveyed through static images. In these cases, it can be helpful to figure out a way to directly involve the user in the story.

In this design roundup, we’ve taken a special look at interactive storytelling: the way in which websites can pull you into their world and deliver their message through the power of dynamic and interactive technology and design features.

Just take a look at the examples below, and experience how their use of visual interactivity compels you as a user to continue scrolling or take a specific action.


El Monstruo: vanquishing the monster with a text