How Have Live Chat-Enabled Websites Helped in Lead Generation?
May 11, 2017
Is your company really generating new and qualified leads through your website? If not, then you really need to focus on unlocking your potential and generating massive leads for your business. However, before knowing the methods by which you can generate more leads for your website, let’s shine some light on the factors that have proven to be a hindrance in the lead generation for your business.
- Your ad message is not consistent with the landing page of your website.
- Your website is not gaining the amount of trust from its customers that it deserves.
- There is no Call to Action or CTA buttons on your website. It’s necessary to tell people what your next step is going to be.
- Your website looks as if it was designed in the Stone Age. It’s not at all interesting or attractive to users.
Now that you know what you have been doing wrong with your website, you might be wondering how you can gain authentic leads for your website. Well, in this post, we will focus on how Live Chat-enabled websites can help you get what you want for your business, and quickly, too.
How Does Live Chat Help In Lead Generation?
Adding Live Chat to your website will transform it for the better and change the manner in which leads are generated. Instead of hoping and waiting for your visitors to leave their contact details, it’s better to take the first step on your own. It will kill two birds with one stone-allow you to reach out to your potential customers and increase the probability of your visitors striking up a conversation on their own. Let’s have a look at some other ways in which Live Chat will help your business to garner more leads:
1. Reduction in the Inbound Support Requests
Receiving emails from your visitors and customers is a great thing. They assist you in improving and growing your business and enable you to build more friendly relations with your customers. However, all this proves to be true until your team gets crushed under the weight of too many inbound emails. Too many emails can affect your response time in a negative way.
Live Chat defeats the slow response time and, therefore, undertook when is becoming a preferred communication channel for online customers. The on-page support provided by Live Chat gives your customers the ability to interact with you in a much better way. According to a Forrester Survey, the majority of online customers say that having their queries answered via Live Chat during an online purchase is a great feature for a website to offer its customers.
2. Smarter Chat Ensures Increased Leads
When a visitor initiates, or you initiate, a conversion with the help of Live Chat, you get a chance to collect their personal information, such as their name, email address, and other info. Even if, at some point, your visitor leaves your website without making any purchase, you still have the chance to follow-up later on and offer a sale. The more quality leads that you get for your website; the better it is for your sales. By compiling them with customer data, you can encourage the right visitors to get in touch with you and even target the leads with the highest potential.
3. Enables the Gathering of Client Feedback Instantly
You can always take a closer look at the reaction of the visitors who visit your website. With the integration of Tagove’s Live Chat, you can dig deeper into the data received from your visitors and understand if what you are doing is right or not, and how you can improve.Not only can you see how you reached your greeting, but what undertook when they came across your Live Chat and their behavior afterward. For instance, if a visitor asks you a question in a chat about a certain product or service, you can see whether your visitor actually buys that product or avails themselves of your services afterward. Analyzing whether it increases conversions enables you to find out whether the strategy that you are following is effective or not.
4. More & Better Customers
When it comes to the web, everything is always ‘On’ and on the go, even when you are not available. When you are working, or we should say during your business hours, you can easily work with Live Chat to engage your visitors and convert them into leads.But when it comes to the time that you are sleeping or doing something else, you can easily monitor your visitors by converting the Live Chat box into an automatic email. Thus, this all leads to more and more customers. You will be able to get lead acquisitions 24/7, whether you are online or not.
5. Unveil the Untapped Potential of Your LiveChat
Running a business is not a piece of cake. You need to invest endless hours in achieving your goals and getting customers that enhance your sales. Fortunately, there are a plethora of tools designed for assisting you in achieving the success that you and your business deserve. While most of these tools might cost you an arm and a leg, this is not the case with Live Chat. Getting started with Live Chat is quick, and the effect is bang on. You can observe immense growth in lead generation and sales.
We hope that this write-up will help you in getting more and more leads for your business and ensure that you get all the success that your business deserves.