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Branding & Packaging for Joe Pizza by Glasfurd &…

April 21, 2017




Branding & Packaging for Joe Pizza by Glasfurd & Walker


Branding & Packaging for Joe Pizza by Glasfurd & Walker


Branding & Packaging for Joe Pizza by Glasfurd & Walker


Branding & Packaging for Joe Pizza by Glasfurd & Walker


Branding & Packaging for Joe Pizza by Glasfurd & Walker


Branding & Packaging for Joe Pizza by Glasfurd & Walker


Branding & Packaging for Joe Pizza by Glasfurd & Walker

Branding & Packaging for Joe Pizza by Glasfurd & Walker

“Joe Pizza is a dine in and take out restaurant in Vancouver’s Gastown. It is a Roman-style pizza joint with a sprinkle of North American nostalgia. The brand reflects this sentiment with a custom Logotype referencing a combination of retro Italian and New York typography paired with a classic checkered pattern synonymous with the neighbourhood pizza shop. In addition to the core brand package, Glasfurd & Walker worked with the Joe Pizza team to develop a set of merchandise and collateral for their retail store, take out packaging and custom plate wear for dining in.”

Glasfurd & Walker has steadily built an international reputation for original brand creation and interesting, tasteful identities. They apply creative thinking and their design expertise to thought-provoking solutions that address commercial needs. From brand identity, art direction, graphic design, digital content, print solutions, packaging and special commissions, their goal is to make their clients’ brand stories stand out from the rest, through the visual execution and the brand narrative.

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