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Branding for RŪH by Leta Sobierajski“RŪH Collective is a…

January 4, 2017



Branding for RŪH by Leta Sobierajski

“RŪH Collective is a London-based fashion brand founded by entrepreneurs and creatives from New York, London, and Istanbul. RŪH’s clothing is for women whose love of modesty is anything but quiet. Heavy in illustration and color, RŪH’s identity is defined by the geometric shapes which are built upon the same grid as the typographic identity. The geometry is reminiscent of old block art involving nature and sun, and finished off with a crisp copper foil.”

Leta Sobierajski is a multidisciplinary designer and art director based in New York City combining photography, art, and styling with more traditional design elements to create utterly unique visuals. Her work is incredibly diverse, ranging from conventional identities to brilliantly bizarre compositions. She studied graphic design at Purchase College and has been working independently since 2013. 

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