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Branding for Common Lot by Perky Bros“Common Lot is the first…

November 19, 2016



Branding for Common Lot by Perky Bros

“Common Lot is the first restaurant from Chef Ehren Ryan. Anointed the black sheep of his family, the restaurant draws upon Ehren’s globally diverse culinary background and free spirit. Design is inspired by utilizing the idea of common pasture, wayward sheep and shared plates, playfully moving the common, equal spaced O’s in the logotype and abstracted sheep illustrations about the natural printed materials. It’s unpredictable and at times rough around the edges, but always intentional and thoughtful—just like its host.”

Perky Bros exists to help brands gain clarity, value and distinction through design. They create visual identities, websites, packaging, print materials and any odd or end necessary to create an authentic experience. Working with startups to more established brands, they like to keep their approach flexible. Regardless of what they’re tackling, they strive to offer solutions built on plain-spoken, ambitious ideas – always grounded in research and meticulously crafted in their execution.

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