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Brand Identity for Villa Yasmine by Futura.“Based in Dubai,…

November 7, 2017




Brand Identity for Villa Yasmine by Futura.


Brand Identity for Villa Yasmine by Futura.


Brand Identity for Villa Yasmine by Futura.


Brand Identity for Villa Yasmine by Futura.


Brand Identity for Villa Yasmine by Futura.


Brand Identity for Villa Yasmine by Futura.


Brand Identity for Villa Yasmine by Futura.


Brand Identity for Villa Yasmine by Futura.

Brand Identity for Villa Yasmine by Futura.

“Based in Dubai, Villa Yasmine specializes on retailing unique, emerging brands by local and international designers creating an exciting array of the most covetable goods in the Emirates. Our graphic solution finds inspiration in Henri Rosseau’s exotic jungle landscapes and antique postage stamps that make reference to the shopper’s wanderlust, their constant desire to travel and discover the unknown. For the brand’s wordmark, we created a custom serif typography which enforces the brand’s exclusivity and sophistication.”

Futura was founded in 2008 by Vicky González and Iván García. The intersection of two different backgrounds and working methods gave them a unique way of approaching projects, finding balance between stiffness and rebellion. What they had in common was key to settle some rules, and the have been following them since day one.

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