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Brand Identity for Lundén Architecture Company by Tsto“Lundén…

March 14, 2017




http://www.tsto.org/work/lunden-architecture-company/


http://www.tsto.org/work/lunden-architecture-company/


http://www.tsto.org/work/lunden-architecture-company/

Brand Identity for Lundén Architecture Company by Tsto

“Lundén Architecture Company is a Helsinki-based studio that focuses on developing innovative built environment, architecture and urbanism. Our approach to designing the identity began with the understanding that architecture is actually quite fragile: the deterioration of any structure begins as soon as it is finished. With this is mind, the identity formed around a logotype that is constantly breaking apart and coming back together.”

Tsto is a graphic design agency based in Helsinki and New York. They focus on visual concepts and art direction. Their approach is thorough and hands-on. They tackle an assignment by first taking it apart to its bare essentials, and then building it in a new way that best serves the purpose. This philosophy lets them go deeper than the surface, to the hidden core of each case. Through the varied skills of our designers they find the best-suited tools to bring their ideas to life. They do it in a way that focuses on the whole but with attention to all details.

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