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Brand Identity for Cienne by Lotta Nieminen“Cienne is a New…

November 1, 2017




Brand Identity for Cienne by Lotta Nieminen


Brand Identity for Cienne by Lotta Nieminen


Brand Identity for Cienne by Lotta Nieminen


Brand Identity for Cienne by Lotta Nieminen


Brand Identity for Cienne by Lotta Nieminen


Brand Identity for Cienne by Lotta Nieminen


Brand Identity for Cienne by Lotta Nieminen

Brand Identity for Cienne by Lotta Nieminen

“Cienne is a New York-based women’s ready-to-wear collection. The brand is socially and environmentally conscious, with an elevated aesthetic. A Cienne woman is strong and fun, sophisticated but adventurous. To embody these qualities, the identity relies heavily upon a vibrant, bold color palette, pulled from the stripes of a fabric used in the very first collection. As the brand’s versatile silhouettes, the brand colors are designed to be layered or stand alone, and last longer than just a season.”

Lotta Nieminen Studio is an award-winning graphic design, art direction and illustration studio, creating holistic visual solutions for clients across discpilines. Passionate about finding the best tools to execute content-driven visuals, the studio works as a creative partner in all aspects branding, bringing visual identities to life through thoughtfully crafted printed and digital implementations.

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